[et_pb_section fb_built=”1″ _builder_version=”4.19.0″ _module_preset=”default” background_color=”#f1f1df” custom_padding=”0px|||||” da_disable_devices=”off|off|off” locked=”off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row column_structure=”1_5,3_5,1_5″ _builder_version=”4.22.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|700|||||||” text_text_color=”#000000″ text_font_size=”37px” text_line_height=”30px” text_orientation=”center” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]How to Transform Underutilized Areas of Your Resort into Profitable Assets[\/et_pb_text][et_pb_button button_text=”LEARNING” button_alignment=”center” module_class=”df-button dfc-entrevistas” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_size=”14px” button_text_color=”#000000″ button_bg_color=”RGBA(255,255,255,0)” button_border_width=”1px” button_border_radius=”100px” button_use_icon=”off” custom_margin=”|20px|||false|false” custom_padding=”0px|20px|0px|20px|false|false” hover_enabled=”0″ locked=”off” global_colors_info=”{}” button_bg_color__hover_enabled=”on|hover” button_bg_color__hover=”#7296ab” button_bg_enable_color__hover=”on” button_text_color__hover_enabled=”on|hover” button_text_color__hover=”#FFFFFF” sticky_enabled=”0″][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Barlow|300|||||||” text_text_color=”#000000″ hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n
Many resorts face a silent paradox: vast expanses of land, prime locations, and corners with enormous potential\u2026 that generate no return. Areas far from the main building, areas with spectacular views but no defined use, spaces too small or complex for traditional construction. Spaces that exist, but don’t produce.<\/p>\n
Most hotel projects coexist with these underutilized areas, accepting them as part of the landscape, when in reality they could be transformed into high-value strategic assets<\/strong>.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ make_equal=”on” _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”” width_phone=”80%” width_last_edited=”on|phone” max_width=”2560px” custom_margin=”-16px|auto||auto||” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”||||false|false” custom_css_main_element=”align-self: center;” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.27.4″ _module_preset=”default” custom_css_main_element=”align-self: center;” global_colors_info=”{}”][et_pb_image src=”https:\/\/sky-bubbles.com\/wp-content\/uploads\/2026\/02\/3.png” title_text=”3″ force_fullwidth=”on” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.27.4″ _module_preset=”default” custom_css_main_element=”align-self: center;” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,3_4″ make_equal=”on” _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”” width_phone=”80%” width_last_edited=”on|phone” max_width=”2560px” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_4″ _builder_version=”4.27.0″ _module_preset=”default” custom_css_main_element=”align-self: center;” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Playfair Display|500|on||||||” text_text_color=”#000000″ text_font_size=”32px” text_line_height=”39.3px” hover_enabled=”0″ text_font_size_tablet=”46px” text_font_size_phone=”35px” text_font_size_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]The Mistake of Viewing Land Only as Surroundings[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ use_custom_gutter=”on” gutter_width=”1″ _builder_version=”4.27.0″ _module_preset=”default” custom_padding=”0px|||||” global_colors_info=”{}”][et_pb_column type=”1_5″ disabled_on=”on|off|off” _builder_version=”4.27.0″ _module_preset=”default” custom_css_main_element=”width: 20%!important;” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” custom_css_main_element_last_edited=”on|desktop”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Barlow|300|||||||” text_text_color=”#000000″ hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]Traditionally, resort design clearly separates the “built” from the “natural.” The building provides accommodation, the surroundings complement it. However, changing demand has altered this logic: today, the surroundings are not an add-on, they are a central part of the experience.<\/p>\n Views, privacy, tranquility, connection with nature\u2026 what was once considered inaccessible or difficult to develop is now precisely what generates the most perceived value for the guest. The problem isn’t the land, but how to activate it. Transforming an unused area doesn’t mean building more or disrupting the resort’s balance. It means incorporating an experience that complements the existing offerings and expands the guest journey<\/strong>.<\/p>\n Skybubbles allow precisely that: activating unique spaces without resorting to traditional construction or major interventions. Their modular design and low impact make them an ideal solution for locations where creating profitable accommodations wasn’t previously viable.<\/p>\n But their true value emerges when they coexist with other existing types of accommodations within the resort.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ disabled_on=”on|off|off” _builder_version=”4.27.0″ _module_preset=”default” custom_css_main_element=”width: 20%!important;” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,3_4″ make_equal=”on” _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”” width_phone=”80%” width_last_edited=”on|phone” max_width=”2560px” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_4″ _builder_version=”4.27.0″ _module_preset=”default” custom_css_main_element=”align-self: center;” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Playfair Display|500|on||||||” text_text_color=”#000000″ text_font_size=”32px” text_line_height=”39.3px” hover_enabled=”0″ text_font_size_tablet=”46px” text_font_size_phone=”35px” text_font_size_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]Complementarity that multiplies the overall value[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ use_custom_gutter=”on” gutter_width=”1″ _builder_version=”4.27.0″ _module_preset=”default” custom_padding=”0px|||||” global_colors_info=”{}”][et_pb_column type=”1_5″ disabled_on=”on|off|off” _builder_version=”4.27.0″ _module_preset=”default” custom_css_main_element=”width: 20%!important;” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” custom_css_main_element_last_edited=”on|desktop”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Barlow|300|||||||” text_text_color=”#000000″ hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n Some resorts already operating with Skybubbles confirm this: combining different types of accommodation strengthens the business, it doesn’t fragment it<\/strong>.<\/p>\n A real-world example clearly illustrates this. A resort with 12 family chalets and 10 Skybubbles<\/strong> observed a very revealing trend among its guests.<\/p>\n Guests staying in the chalets (usually families or groups of friends) discovered the Skybubbles during their stay. The experience, the surroundings, and the concept piqued their curiosity, and many of them returned later as couples to experience the Skybubble<\/strong>.<\/p>\n The reverse also worked. Couples staying in a Skybubble, drawn by the intimate and unique experience, discovered the chalets in the complex. Having enjoyed the surroundings, the service, and the overall concept of the resort, a new idea arose: “Why not come back with family or friends?”<\/em><\/p>\n The result is clear: the same infrastructure generates multiple visits and customer profiles, increasing the value of the guest lifetime<\/strong>.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ disabled_on=”on|off|off” _builder_version=”4.27.0″ _module_preset=”default” custom_css_main_element=”width: 20%!important;” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ make_equal=”on” _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”” width_phone=”80%” width_last_edited=”on|phone” max_width=”2560px” custom_margin=”-16px|auto||auto||” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”||||false|false” custom_css_main_element=”align-self: center;” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.27.4″ _module_preset=”default” custom_css_main_element=”align-self: center;” global_colors_info=”{}”][et_pb_image src=”https:\/\/sky-bubbles.com\/wp-content\/uploads\/2026\/02\/4.png” title_text=”4″ force_fullwidth=”on” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.27.4″ _module_preset=”default” custom_css_main_element=”align-self: center;” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,3_4″ make_equal=”on” _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”” width_phone=”80%” width_last_edited=”on|phone” max_width=”2560px” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_4″ _builder_version=”4.27.0″ _module_preset=”default” custom_css_main_element=”align-self: center;” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Playfair Display|500|on||||||” text_text_color=”#000000″ text_font_size=”32px” text_line_height=”39.3px” hover_enabled=”0″ text_font_size_tablet=”46px” text_font_size_phone=”35px” text_font_size_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]Profitability without cannibalizing[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ use_custom_gutter=”on” gutter_width=”1″ _builder_version=”4.27.0″ _module_preset=”default” custom_padding=”0px|||||” global_colors_info=”{}”][et_pb_column type=”1_5″ disabled_on=”on|off|off” _builder_version=”4.27.0″ _module_preset=”default” custom_css_main_element=”width: 20%!important;” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” custom_css_main_element_last_edited=”on|desktop”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Barlow|300|||||||” text_text_color=”#000000″ hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]This type of coexistence demonstrates that Skybubbles do not compete with traditional accommodations, but rather complement and enhance them. They function as an emotional gateway to the resort or as a natural evolution of the guest experience. Because it’s a clearly differentiated type of accommodation, there’s no direct price comparison or cannibalization. Each type of accommodation caters to a different stage of a guest’s life, but all of them reinforce the perceived value of the whole.[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ disabled_on=”on|off|off” _builder_version=”4.27.0″ _module_preset=”default” custom_css_main_element=”width: 20%!important;” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,3_4″ make_equal=”on” _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”” width_phone=”80%” width_last_edited=”on|phone” max_width=”2560px” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_4″ _builder_version=”4.27.0″ _module_preset=”default” custom_css_main_element=”align-self: center;” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Playfair Display|500|on||||||” text_text_color=”#000000″ text_font_size=”32px” text_line_height=”39.3px” hover_enabled=”0″ text_font_size_tablet=”46px” text_font_size_phone=”35px” text_font_size_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]The real impact on the resort’s business[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ use_custom_gutter=”on” gutter_width=”1″ _builder_version=”4.27.0″ _module_preset=”default” custom_padding=”0px|||||” global_colors_info=”{}”][et_pb_column type=”1_5″ disabled_on=”on|off|off” _builder_version=”4.27.0″ _module_preset=”default” custom_css_main_element=”width: 20%!important;” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” custom_css_main_element_last_edited=”on|desktop”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Barlow|300|||||||” text_text_color=”#000000″ hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n When a resort activates underutilized areas with a well-integrated experiential offering, the benefits multiply:<\/p>\n All of this with a flexible, scalable solution that’s aligned with the environment.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ disabled_on=”on|off|off” _builder_version=”4.27.0″ _module_preset=”default” custom_css_main_element=”width: 20%!important;” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,3_4″ make_equal=”on” _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”” width_phone=”80%” width_last_edited=”on|phone” max_width=”2560px” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_4″ _builder_version=”4.27.0″ _module_preset=”default” custom_css_main_element=”align-self: center;” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Playfair Display|500|on||||||” text_text_color=”#000000″ text_font_size=”32px” text_line_height=”39.3px” hover_enabled=”0″ text_font_size_tablet=”46px” text_font_size_phone=”35px” text_font_size_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]Thinking of the resort as an ecosystem of experiences[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ use_custom_gutter=”on” gutter_width=”1″ _builder_version=”4.27.0″ _module_preset=”default” custom_padding=”0px|||||” global_colors_info=”{}”][et_pb_column type=”1_5″ disabled_on=”on|off|off” _builder_version=”4.27.0″ _module_preset=”default” custom_css_main_element=”width: 20%!important;” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” custom_css_main_element_last_edited=”on|desktop”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Barlow|300|||||||” text_text_color=”#000000″ hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n The future of hospitality lies in moving away from thinking in terms of isolated accommodations and starting to design ecosystems of experiences<\/strong>, where each type of accommodation fulfills a strategic function within the whole.<\/p>\n Skybubbles are designed for this purpose: to activate spaces, complement the existing offering, and multiply the value of each guest<\/strong>. Because, in an increasingly competitive market, it’s not the one with the most rooms who wins, but the one who knows how to create more reasons to return.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ disabled_on=”on|off|off” _builder_version=”4.27.0″ _module_preset=”default” custom_css_main_element=”width: 20%!important;” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" How to Transform Underutilized Areas of Your Resort into Profitable AssetsMany resorts face a silent paradox: vast expanses of land, prime locations, and corners with enormous potential\u2026 that generate no return. Areas far from the main building, areas with spectacular views but no defined use, spaces too small or complex for traditional construction. Spaces that […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-253621","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/sky-bubbles.com\/en\/wp-json\/wp\/v2\/pages\/253621","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sky-bubbles.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sky-bubbles.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sky-bubbles.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sky-bubbles.com\/en\/wp-json\/wp\/v2\/comments?post=253621"}],"version-history":[{"count":6,"href":"https:\/\/sky-bubbles.com\/en\/wp-json\/wp\/v2\/pages\/253621\/revisions"}],"predecessor-version":[{"id":253636,"href":"https:\/\/sky-bubbles.com\/en\/wp-json\/wp\/v2\/pages\/253621\/revisions\/253636"}],"wp:attachment":[{"href":"https:\/\/sky-bubbles.com\/en\/wp-json\/wp\/v2\/media?parent=253621"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ disabled_on=”on|off|off” _builder_version=”4.27.0″ _module_preset=”default” custom_css_main_element=”width: 20%!important;” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,3_4″ make_equal=”on” _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”” width_phone=”80%” width_last_edited=”on|phone” max_width=”2560px” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_4″ _builder_version=”4.27.0″ _module_preset=”default” custom_css_main_element=”align-self: center;” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Playfair Display|500|on||||||” text_text_color=”#000000″ text_font_size=”32px” text_line_height=”39.3px” hover_enabled=”0″ text_font_size_tablet=”46px” text_font_size_phone=”35px” text_font_size_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]From underutilized space to experiential asset[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_5,3_5,1_5″ use_custom_gutter=”on” gutter_width=”1″ _builder_version=”4.27.0″ _module_preset=”default” custom_padding=”0px|||||” global_colors_info=”{}”][et_pb_column type=”1_5″ disabled_on=”on|off|off” _builder_version=”4.27.0″ _module_preset=”default” custom_css_main_element=”width: 20%!important;” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}” custom_css_main_element_last_edited=”on|desktop”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Barlow|300|||||||” text_text_color=”#000000″ hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n\n